3/19/2023 0 Comments Instagram instagrid![]() Scheduling Instagram posts is incredibly important to ensure you post consistently. But setting targets will ensure you spend time on your Instagram strategy and post regularly.Īsk yourself: if you want to reach 1,000 followers within three months, how are you going to get there? Read our top tips further down this article for some inspiration… When running a small business, it is often easy to lose sight of the marketing side of things. Having goals to achieve will help keep you motivated and focused. Analysing engagements, click-throughs, and calls to action will help you paint a picture of what content works for you and what doesn’t. Regularly and routinely track the performance of your posts to understand what engages your followers. It is important to make use of Instagram’s insight functionality. What are their interests? What kind of content will most engage them? What will make them choose you over your competitors? Think carefully about your product/brand and work out your ideal customer. Over 60% of all Instagram users are aged between 18 and 34 years old. ![]() ![]() Get together with other members of your team and think carefully about:Ĭonsider the demographic you are trying to reach. Step 12: Tap ‘done’ and celebrate – you are one step closer to becoming an Instagram business boss!īefore you run in all posts blazing, any digital marketing professional will tell you it is integral that you put together a solid Instagram strategy. Step 11: Select your business category and input contact details (these can be changed at a later stage) Step 10: Connect your Facebook page if you already have one set up – this is important for unified posting on both platforms Step 6: Go to your profile, and tap the hamburger menu in the upper-right corner Consider your username carefully and make sure it is on brand Step 4: Choose your username and password and complete your profile information. Step 3: Enter your email address – use an admin or centralised email address if you want multiple users to access your account Step 2: Tap ‘ sign up’ after opening the app We’ve listed some of its unique features below. This type of account is very different from the personal account you may already have. If you are one of Instagram’s two billion monthly users, there is no doubt you already know how the platform works.īut note that one of the fundamental rules of setting up your business on Instagram is to make sure it is set up as a business account. Or read to discover our easy-to-follow, step-by-step guide that will help you gain that highly sought-after verified account tick in no time. They employ seasoned Instagram pros who will help save you time and money in the long run – and these services often cost much less than you think! ![]() In fact, if you have two minutes spare, you can use our digital marketing cost comparison tool and see what social media support is available within your budget. If you’re low on time and require a bit of support in launching a successful Instagram strategy, we’d advise reaching out to an agency for a little help to enhance your efforts. But we understand that getting to grips with the business side of Instagram can be a time-consuming and complex task, particularly if you are not very social media savvy. It would be a missed opportunity to not use this platform to showcase your brand. It is also a vitally important tool for commerce, with 90% of its users following at least one business account and 44% of them using the platform to shop weekly, according to Instagram’s latest internal data. Instagram isn’t just a social media app full of Love Island influencers and hilarious memes. ![]()
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